As Social Media Specialist at Heron Agency, Ellen works on a variety of PR, marketing and social media campaigns in the entertainment and hospitality industries including Renaissance Hotels, Geja’s Café, Hyatt Hotels, Le Méridien, Crescent Hotels, All Chocolate Kitchen, Massage Envy and more. Ellen has secured clients on a wealth of TV and radio segments including #1 rated talk show Windy City Live, WGN, ABC, FOX, CBS, NBC, WCIU, WBBM, WLS AM, and WBEZ. Print/online hits include Chicago Tribune, Chicago Sun-Times, CHICAGO Magazine, CS Modern Luxury, RedEye, Crain’s, Refinery29, Chicagoist, TimeOut, Sheridan Road, Michigan Avenue and more. National hits include ABC NEWS, YAHOO Voices, Robb Report, Luxury Travel Magazine and more.
Ellen has worked on many large-scale campaigns including Hyatt Regency McCormick Place’s $110 Million renovation, Le Méridien Chicago – Oakbrook Center’s $25 Million Grand Opening, the 20th Anniversary of French bistro Le Bouchon, the nation’s largest sketch comedy festival, Chicago Sketchfest, the Chicago Women’s Funny Festival featuring SNL writer Katie Rich, and the Grand Openings of Le Méridien Indianapolis and Le Méridien Columbus. She also executed Renaissance Chicago Downtown Hotel’s Global Day of Discovery featuring Robin Thicke and Natalie La Rose, which garnered national and local press coverage.
With a double degree in Journalism and Strategic Communication from the University of Wisconsin-Madison, Ellen has the skills to secure coverage for clients across all media platforms. She learned to think like a journalist during her nine month internship at NBC15 in Madison, where she reported on all major stories. She finished her senior year as an editorial intern at Madison Magazine, further expanding her experience within the world of journalism. Ellen interned at two marketing agencies and served as Media Director for her college strategic communication course, leading her team to win the Chevy Volt account over 5 other teams.
A self-proclaimed adrenaline junkie, Ellen wants to try skydiving some day. When not working, Ellen loves checking out new restaurants and exploring Chicago’s versatile neighborhoods and shops.