2020 has already been quite the year, but its also the year Heron Agency turns 20! Our team is thrilled to ring our 20th anniversary by celebrating receiving the PR NEWS Agency Elite Top 100 “It List” Award. This prestigious award is a highly sought-after designation in the PR industry, shinning a spotlight on the nation’s most innovative and strategic PR firms of the year. We wish we could celebrate the anniversary in person, as originally planned pre-COVID, but we’re so honored to have a virtual celebration to mark such an amazing accomplishment!
Founded in 2000 by Noreen Heron, Heron Agency is known as a one-stop-shop that provides creative public relations services, targeted advertising strategies, digital marketing, grassroots marketing efforts, and innovative social media practices. Continuing to grow and adapt to the changing climate of COVID-19, in 2020 we introduced a new fleet of digital and creative services, including virtual events, SEO, influencer campaigns with an emphasis on SEO, website development, reputation management within online communities, photography, video production, and blog writing.
Our agency prides itself on cultivating successful long-term relationships with clients and collaborative partners and our unique combination of dovetailing strategic PR campaigns with grassroots marketing efforts creates results that are truly measurable in terms of profitability for our clients.
Executing dynamic, integrated campaigns for a variety of corporate, hospitality and lifestyle clients, we focus on creating strategic initiatives that reach specific audiences, build brand exposure, and increase revenue. Over the past 20 years, the agency has represented more than 30 hotel brands, more than 1,000 theater productions including national tours, 400 restaurants, and countless events including the Taste of Chicago, the Race to Mackinac, Macy’s Thanksgiving Day Parade, the Jeff Awards, the Grand Chefs Gala, the Randolph Street Market, the Highland Games, the Chicago Boat & RV Show, and the One of a Kind Show. Heron Agency has managed corporate campaigns for Paper Source, Jet’s Pizza, Luna Carpet, Smirnoff, Orange Theory Fitness, Bailey’s, Massage Envy and others. The agency has represented numerous celebrities including Prince, Jerry Seinfeld, Janeane Garafalo, Gabriel Byrne, Dan Aykroyd, the Beach Boys, Celtic Thunder, and Jewel, among others. We have also represented several non-profit organizations including the National Hellenic Museum, Alliance Francaise Chicago, the American Writers Museum, and more.