ROOF on theWit and State and Lake Chicago Tavern

The campaign has garnered strong engagement with over 1,080,400 followers

State and Lake Chicago Tavern Logo

ROOF on theWit LogoHeron Agency developed and executed an influencer campaign to drive traffic into two of theWit’s hot restaurants, ROOF on theWit and State and Lake Chicago Tavern. We used our strong relationships and cultivated new relationships with Chicago’s top foodie influencers to get them to experience the restaurant in exchange for coverage.

This campaign garnered over 290 Instastory posts, 45 full Instagram posts, reached over 1,080,400 followers, and earned over 6.3 million impressions!

For 18 years, Heron has been at the forefront of the industry, proud to have represented and produced results for some of the world’s most recognized brands, well-known celebrities, and national theaters, restaurants, and companies.

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Below are a few case studies that highlight our integrated campaigns and the results we deliver.


American Writers Museum


The Westin Nashville

Grand Chefs Gala

Paper Source

Paper Source

Race to Mackinac

Massage Envy

SafeHouse Chicago

Feherty's Troops First Foundation


Renaissance Chicago Downtown Hotel


Aire and Raised, An Urban Rooftop Bar


Randolph Street Market


Hyatt Regency McCormick Place