Heron Agency garnered over 100 million media impressions to drive awareness for the “Barney’s of Vintage” Randolph Street Market’s 15th Anniversary.
Over 1 million recipients for the direct marketing efforts.

Heron Agency was brought on board to garner both local and national media attention and drive attendance to Randolph Street Market’s 15th Anniversary Garden Party Summer Season Opener during Memorial Day weekend.

The media secured on the Season Opener included local and national coverage in NYLON, CHICAGO TRIBUNE, CS MODERN LUXURY, CHICAGO SUN TIMES, CHICAGO MAGAZINE, URBAN DADDY, MAKE IT BETTER MAGAZINE, WGN TV, FOX 32, ABC 7, CBS AND MORE.

We successfully coordinated key media and social influencers to attend the market’s Pre-Market Party on Saturday morning. Our Marketing team secured partnerships with WFMT, Concierge Key Notes, and Chicago Life, a 4-color glossy magazine distributed in the Wall Street Journal in the Chicago area, as well as a proclamation from the city’s Alderman that was presented at the 15th anniversary.