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- What We Do
- Digital Strategy & SEO
Show up where people search.
Our digital team analyzes your website, newsletter and social channel analytics, then applies best-practice tools to identify the opportunities that increase your web visibility and online presence.
Found on Google. Cited by AI.
Search has changed. People ask Google, and increasingly they ask AI tools, where to eat, stay and play. Heron Agency makes sure the answer is you. We audit your site, your listings and your content, fix what is holding you back and build the presence that earns the click and the citation.
We are familiar with and use SEO principles in everything we produce, from press releases to blog posts to social captions. Combined with the coverage our Public Relations team earns, that gives your brand the authority search engines and AI models reward.
Digital Strategy & SEO, handled.
Website & Analytics Audit
Technical health, content gaps and the numbers behind your traffic.
Local SEO
Google Business Profile, listings, reviews and the signals that win the map.
Content Strategy
Blogs, guides and pages written to rank and to convert.
AI Search Visibility
Structured data and authoritative coverage so AI tools cite your brand.
Newsletter Analytics
Open rates, clicks and list health turned into a plan.
Reporting
Rankings, traffic and leads tracked month over month.
Three steps. One team.
Audit
We benchmark your site, listings and content against the competition.
Fix
Technical issues resolved, listings cleaned, content gaps filled.
Grow
Ongoing content, coverage and reporting that compound month after month.
Digital Strategy & SEO in the wild.
The Service Companies
Using Social Media to Increase Engagement
NEWCITY Lincoln Park
Orangetheory Fitness
After initially representing only 4 area locations, Orangetheory Fitness brought us on to manage all 50 locations in the region due to the effectiveness of our campaign.
Pairs well with

Video Production
Brand films, b-roll and social cuts, planned strategically and produced in-house.
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Web Design & Development
Websites that show up in search, load fast and turn visitors into customers.
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Public Relations
Coverage that earns trust, from local newsrooms to CNN, The Today Show and The Wall Street Journal.
Learn more →Time to make your brand red hot.
Tell us about your brand, your goals and your timeline. A senior member of the Heron Agency team will be in touch within one business day.