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Every channel. One story.
We research your audience, then build the partnerships, collateral and initiatives that reach them directly. Awareness that moves the meter on your bottom line.
We find your audience. Then we go get them.
Heron Agency researches who your customers are and where they spend their time, then brainstorms the strategic partnerships that put your brand directly in front of them. From collateral creation to the development of new revenue-generating initiatives, we build awareness that pays off.
Marketing is built into every campaign we run. Business matchmaking, alliances, contests, promotions and on-location activations all work alongside Public Relations, Social Media and Advertising, so every channel is telling the same story at the same time.
Integrated Marketing, handled.
Audience Research
Who your customers are, where they are, and the message that will reach them.
Strategic Partnerships
Co-marketing and business matchmaking with brands that share your audience.
Promotions & Contests
Programs that give people a reason to visit, book or buy right now.
Collateral
Menus, one-sheets, signage and digital pieces designed to convert.
Revenue Initiatives
New products, packages and events built to create sales, not just noise.
Campaign Integration
Public Relations, Social, Influencer and paid all pulling in the same direction.
Three steps. One team.
Research
We map your audience and the partners already talking to them.
Connect
We open the doors, structure the partnership and build the promotion.
Activate
The campaign launches across every channel with one message and one measure of success.
Integrated Marketing in the wild.
The Screwtape Letters
The National Tour of The Screwtape Letters has sold more than 194,000 tickets resulting in more than $9 million in sales since its launch in 2010.
Massage Envy
Over 10 million media impressions in just one day.
Randolph Street Market
Heron Agency garnered over 100 million media impressions to drive awareness for the “Barney’s of Vintage” Randolph Street Market’s 15th Anniversary. Over 1 million recipients for the direct marketing efforts.
Pairs well with
Digital Marketing
Media plans built for how people discover brands now: search, social, email and everywhere in between.
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Advertising
Paid schedules placed nationwide, plus barter advertising with 50+ local media partners.
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Events & Activations
We build the event, shape the guest list and counsel you on the VIP moments that move the needle.
Learn more →Time to make your brand red hot.
Tell us about your brand, your goals and your timeline. A senior member of the Heron Agency team will be in touch within one business day.