Built for how people discover brands now.

Targeting audiences from every avenue is a signature of Heron Agency. Digital media plans that reach your customers on search, social, websites, email and everything in between.

Search. Social. Email. Everywhere in between.

Our digital team develops media plans that reach your audience across every digital medium, from websites and search to social platforms and inboxes. We plan the budget, place the buys, watch the numbers daily and move money toward what is working.

Because Heron Agency runs your Public Relations and Social Media as well, paid digital never lives on an island. The story the press is telling, the content your community is sharing and the ads people are seeing all reinforce each other.

What's Included

Digital Marketing, handled.

Media Planning

Where the budget goes, why, and what it should return.

Paid Search

Google campaigns that catch people at the moment they are looking.

Paid Social

Meta, TikTok and LinkedIn campaigns targeted to the audiences that convert.

Retargeting

Bring back the visitors who looked and did not book, with the right message.

Email & Database

E-blast development, list management and automation that fills the calendar.

Analytics & Reporting

Weekly reads, monthly reports and recommendations you can act on.

How We Work

Three steps. One team.

Plan

Goals, audiences, channels and budget set before a dollar is spent.

Launch

Campaigns built, creative produced and tracking verified end to end.

Optimize

Daily monitoring, weekly adjustments and money moved to what performs.

Dailycampaign monitoring

Weeklyanalytic reports

One teamacross paid, earned and owned

The Receipts

Digital Marketing in the wild.

Lifestyle

Orangetheory Fitness

After initially representing only 4 area locations, Orangetheory Fitness brought us on to manage all 50 locations in the region due to the effectiveness of our campaign.