WHAT WE DID
Heron Agency currently serves as the agency of record for Hotel EMC2, the art and science inspired hotel located in Downtown Chicago. During the hotel’s first year of opening, we developed an integrated marketing strategy to gain high-level media attention for both the hotel and its contemporary restaurant, the Albert (a nod to the extraordinary scientist). From facilitating FAM trips for A-List journalists to developing strategic programming for scientific holidays, we have worked diligently to keep this unique property top of mind with key media and influencers.
RESULTS WE GOT
To date, we have secured a variety of local, regional, and national placements for Hotel EMC2 and the Albert totaling over 2,017,991,204 impressions. These placements include BIZBASH, ARCHITECTURAL DIGEST, MEETINGS & EVENTS, CHICAGO TRIBUNE, MIDWEST LIVING, CONDE NAST TRAVELER, EATER, TASTING TABLE, THE DAILY MEAL, NATIONAL GEOGRAPHIC TRAVELLER, and THRILLIST.
For 19 years, Heron has been at the forefront of the industry, proud to have represented and produced results for some of the world’s most recognized brands, well-known celebrities, and national theaters, restaurants, and companies.
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Below are a few case studies that highlight our integrated campaigns and the results we deliver.