At Heron, we produce unique, fully integrated campaigns that reach target audiences and improve the bottom line.

You need results. We deliver.



Hotels & Travel

Entertainment & Events

Restaurants & Hospitality


For 18 years, Heron has been at the forefront of the industry, proud to have represented and produced results for some of the world’s most recognized brands, well-known celebrities, and national theaters, restaurants, and companies.

View our client list >

Below are a few case studies that highlight our integrated campaigns and the results we deliver.


American Writers Museum


The Westin Nashville

Grand Chefs Gala



Taste of Chicago


Le Méridien Columbus, The Joseph

SafeHouse Chicago

Operation Warrior Call


Renaissance Chicago Downtown Hotel


Aire and Raised, An Urban Rooftop bar


The Service Companies


Hyatt Regency McCormick Place


All Chocolate Kitchen

Massage Envy


The Screwtape Letters


Geja’s Café 40th Anniversary Celebration

Race to Mackinac

Paper Source

Paper Source


PR Couture Bespoke Award Winner, The Maven Award (Judges’ choice) Career Achievement: Noreen Heron, 2018

PR Couture Bespoke Award Winner, PR Campaign of the Year, 2018

Professional Irish Women of Chicago 2017 Professional Marketing & Events Award, 2017

Chicago Business Journal Women of Influence – Noreen Heron, 2016

PR News Agency Elite Award Nonprofit Category, 2014

“Entrepreneur Award, Outstanding, Business Achievement” Special Events Chicago Magazine, 2001

Today’s Chicago Woman Magazine, Noreen Heron named one of “Chicago’s Top 100 Women Making a Difference”, 1999

Where Chicago Magazine/American Airlines “Someone Special” Award” (Voted on by peers in the industry), 1999

NAWBO (National Association of Women Business Owners) Corporate Woman of Achievement Award, 1998

Named one of Chicago’s “Top 100 Young Leaders“, Public Allies, 1993

Press and Features

Chicago Business Journal announces its 2016 class of Women of Influence” which includes Heron President Noreen Heron.

Heron Agency President Noreen Heron on WGN Radio on the Frank Fontana Show. Frank describes Noreen as “Wonder Woman”! > Listen here

“Publicist Noreen Heron’s efforts behind the scenes generate the buzz that gets people into the seats of Chicago-area theaters.” UIC Alumni Magazine

“Painting the Town Red for Heron’s 15th Anniversary.” Inside Publications (click to read)

“Veteran Chicago publicist Noreen Heron, one of the best in the business, is rebranding the communications firm that bears her name.” Robert Feder

“How one PR firm maintains a fresh —and effective — outlook after 15 years in the trenches.” Lewis Lazare, Chicago Business Journal

“Noreen is a ball of energy with a contagious big smile and powerful contacts.” Special Events Chicago

“From mainstream media to social media to e-newsletters and local blogs, Noreen Heron & Associates, Inc. has a tenacious reputation for getting the word out for its clients.”  NWI Times, OFFBEAT: Publicist’s Chicago firm celebrating a decade of stage and client connections

“The promotions and events that I have created over the years helped fill theater seats and hotel beds, and hopefully kept other employees in the hospitality industry working!” Where Chicago, American Airlines Someone Special Award

“I try to act on every piece of paper that I get immediately so as to reduce clutter. This is true in all areas of my life.” Chicago Tribune, Got a minute? She’ll save you hours

“There’s a bunch of goodies on Noreen Heron’s desk.” Chicago Tribune, Oh, Goody, Goody

“You know the ones. They’re successful. Admired. Magnetic. They’ve got ‘it.'” Today’s Chicago Woman, Meet Chicago’s “It Girls”

“I’ll slow down when I’m dead. I”m always at warp speed.” Crain’s Chicago Business, The Business of Life

“Impeccable taste. It’s not a matter of money, but an issue of style.” Today’s Chicago Woman, Chicago’s Most Fashionable Women

“There are many reasons why more and more young people are making time to volunteer. While there’s a social aspect to volunteering, the primary driving force is the opportunity to give back.” Today’s Chicago Woman, The New Philanthropists

“The firm focuses on creating strategic campaigns that reach specific audiences, build brand exposure, increase revenue, and improve the bottom line.” Trib Local, Plainfield Native Lends Unique Experience to Noreen Heron & Associates, Inc 

“I am able to combine my career with my social conscience,” Heron said. “That’s an opportunity that not many people are given in their professional life, and I’m fortunate to have been given that opportunity.” University of Illinois (UIC) Alumni Magazine, “Be my guest”